Steve Outing comparte un mail que recibió de un consultor retirado sobre el futuro de la industria de los periódicos:
“(…) In the management literature as well as in my experience, it is clear that those organizations who fail to ‘correct course’ after receiving clear indications from the market to correct themselves, ultimately fail. This is happening almost daily as newspapers are cutting staff and in so doing, totally curbing their capability to produce a quality product and thereby even have a chance to survive. The result is an ever deepening and ever tightening death spiral.”
Esto no sólo va para los diarios, cualquier empresa que se resista al cambio en tiempos como éste, va a desaparecer.